Baby Bunting Opens Three More Stores in New Zealand

Specialty nursery and baby goods retailer, Baby Bunting, has opened three more stores in New Zealand following overwhelming support from Kiwis. This includes two new Auckland stores and its first South Island location, which is Aotearoa’s biggest baby store.

This comes just over a year after Baby Bunting opened its first-ever New Zealand retail store in Albany, Auckland. The Australian company is excited to now be expanding its reach in New Zealand, with the three new stores offering products and services to support new and expectant parents.

The three new stores, located in Auckland’s Manukau and Sylvia Park, and Addington in Christchurch, bring the convenience of Baby Bunting’s wide range of over 7,000 product lines and unique customer experience, to more Kiwis. The stores are tailored to the needs of New Zealand parents and will stock a number of locally loved products as well as New Zealand brands including Haakaa and Edwards & Co.

“We have had an incredible response from Kiwis to our first retail store in Albany, so we’re excited to be expanding our presence in New Zealand, supporting more Kiwi parents, extending our relationships with local suppliers and creating jobs. We are very much committed to investing in New Zealand and bringing Baby Bunting’s extensive range of products and services to more parents,” says Baby Bunting CEO Mark Teperson.

“We are confident these three new stores will build on our success to date in the New Zealand market, and hopefully lead to even more brick-and-mortar sites across the country.”

The ASX-listed company currently operates 72 stores in Australia and has already established a strong presence in New Zealand with its first store in Albany.

This expansion is part of Baby Bunting’s ambition to open 10 stores across New Zealand, offering Kiwi parents a unique and comprehensive retail experience that meets the needs of local customers. The company has an already established 5,000 m2 warehouse in Auckland to support local online order fulfilment, reinforcing the company’s dedication to the New Zealand market.

Baby Bunting offers an extensive range of products at great value for all price points, from entry level to premium – catering to all demographics. These include car seats, prams and nursery furniture to feeding, clothing, toys, highchairs and much more. Baby Bunting also offers Kiwi customers a Price Promise, meaning if they find a lower price at a competitor on an identical in-stock product, Baby Bunting will beat it by 5%.

The 3 new stores offer shoppers unique experiences including:

• A professional car seat installation service

• A product hire service

• Parents rooms to feed and change your bay

• Gift Registry

• Layby

• Click & Collect with direct-to-boot collections

• Ample parking with ‘parents with pram’ bays